Google Business for healthcare providers

A clearer path from local discovery to care.

Bring your clinic’s Google Business presence, patient enquiries and appointment workflows closer together.

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A healthcare workflow illustration
01

Keep the details patients rely on current

A patient looking for care needs accurate opening hours, location information and a clear way to contact the clinic. Assign ownership for changes when a branch moves, services change or holiday hours differ. Consistent information helps patients take the next step with fewer unanswered questions.

02

Connect discovery to a useful response

A profile interaction is the beginning of a patient journey. Give enquiries from local discovery the same clear ownership as a phone call or website request. Make appointment requests visible to reception and maintain the distinction between a profile action, an enquiry and a confirmed visit.

03

Review profile access and approval

Profile management requires authorised access to the correct business and location. Provider permissions and approvals determine which operations are available. Review the current connection status before relying on a publish or update action; a local draft is not a published Google change.

THE POTENTIAL OF CONNECTED REMINDERS

Small touchpoints. Measurable potential.

What published appointment-reminder research has found.

25%

Fewer missed appointments

23%

Higher appointment attendance

55–65%

Lower reminder cost per attendance

Good to know

Questions, answered.

A few useful details before you get started.